SEO is abbreviation from Search Engine Optimization. If you are going to start a website these days, without a doubt I can say that you must know SEO. Or at least hire someone so he can do it for you.
How does SEO work?
Well you basically optimize your website so you can rank higher in search engines -Google, Yahoo and MSN . Your main goal should be to rank at least in the top 10 of one of these SEs.
How can I rank in the top ten?
It depends on a lot of factors and some of them are :
How competitive is your niche? For example when I search money on google i get 979 000 000 results. This is tooooo competitive. You should try to rank for that kind of words. Try focusing on long-tail keywords. For example instead of optimizing for "money" try optimizing for "make money online" but again it's really a lot of competition out there 40 800 000 results...but it's better than "money". But if we look at "make money online staying at home" - we get 6 020 000 so that's a good keyword. ( I will be explaining in latter articles how to find the best keyword for you and stuff like that)
On page SEO - This is really important factor. That is basically how the search engines see your site.
Of page SEO - Now this is the most important. It depends on really a lot of stuff like: how many other sites are linking to you, their page rank, the anchor text they are using to link to you.
In latter articles I will be explaining how to do all that stuff, but these first articles are just informative so you know the basics.
Which search engine to focus on?
When I read some articles from the past (before 2 years or something) I understand how easy it was back then to rank in the SE. But now things have changed, and Google, Yahoo and even MSN got smarter.
In my opinion the easiest to rank in is MSN.Then comes Yahoo. And lastly Google. Its really hard to exploit the big G.
It's really complicated because all of them have different algorithms for ranking so if you are at first place at MSN you probably won't be anywhere in Google and Yahoo. If you are trying to make a long-term site the best option is to go for Google. If not better focus on MSN because it's updating more constantly.
Conclusion:
Ranking in Search Engines is really hard and in most cases there are people who will do the hard job for you (SEO) but you need to find the right people because there are a lot of scammers out there. Good place for finding guys to hire freelancers is elance.
Do you like my article? Want to learn how I easily pull off 6k a month working only 2 hours a day? [http://onlinemoneytutor.com/MakeEasyMoneyOnline]
You can also check out my blog where I go more deeply about SEO. Make Money Online Blog
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