Every blogger's desire is to climb to the top of search engines. For this we have to apply Search Engine Optimization tips and tricks to the website or blog. Below are some very effective tricks to achieve the same. A few years back the term and SEO and the related art was known to only 45% of internet users and most of blog owners used to hire SEO professionals to optimize their blog. Now trends have started changing.
Keywords Research
Keywords are the most important factor for SEO. Collecting a list of relevant and most accurate keywords can be done by various tools available in the net. Google keyword tool is the best from my knowledge. A list of keyword combinations must be made and out of which the most important keyword must be kept as the primary keyword. Primary keyword must appear in the post title. The secondary keyword can appear in the other titles i.e. H1, H2, H3 headings in the post. Keyword density is the number of repetition of keyword per 100 words in the post. For best result in Google search the keyword density must be around 3-4%.
Backlinking Strategy
Another means of marketing a blog is by backlinking strategy. Backlinks are of two types - nofollow and dofollow. Nofollow links do not contribute much to the page ranking of the blog. Always try to get dofollow backlinks from sites. Many blogs offer guest posting service by which you can develop content for their blog and in return you can get a dofollow backlink to you blog. Some forums give dofollow links at the signature place of the post.
Directories
There are several web directories in the internet. You can submit your links to these directories and increase your page ranking. Top web directories will also give to visitors coming to that directory. Many of them are paid and they will get the best results. Free directories are also worth it.
Content
The content that is published in your blog must be unique over the internet and not one element of it must be copied from elsewhere on the internet. Copying content is called plagiarism and many tools are found in the internet to check plagiarism. If google BOTS find copied content in a site that site is likely to get blacklisted and will not appear in search results. Also frequently updating a blog will help add to its page ranking. Updating a blog regularly is similar to feeding the hungry search engines with what they want.
I am Arun Thomas. I am interested in blogging about all best SEO techniques can be found and also about selecting your best blog niche.
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